See the Big Picture (Literally) — The Stoked Dispatch, November 2025
Welcome to the very first edition of The Stoked Dispatch — our monthly roundup of what’s new in Stoked. Think of it as a changelog, but with better jokes. (Low bar, I know.)
Why a monthly update? Because we ship a lot of stuff, and I realized most of you had no idea. That’s my fault. Consider this my apology tour, in blog form.
Dad joke to start us off: Why did the dashboard break up with the spreadsheet? Because it found someone with better charts.
…I’ll workshop that one.
Let’s get into it.
Headline Features
A Dashboard That Actually Tells You Something
Before this update, the Stoked admin dashboard was… fine. It showed you numbers. You could look at them. You could squint and they would kinda look like a chart. But you had to use your imagination a lot. Riveting stuff.
Now it’s actually useful. We rebuilt the entire dashboard around line charts, KPIs, and configurable time periods so you can see trends over time — not just static counts that might as well be random numbers on a wall.
What changed:
- Line charts that show your program’s trajectory over 7, 30, or 90 days
- KPI cards for conversations started, messages sent, advocates active, and more
- Period comparisons so you can see whether this month is better or worse than last month (hopefully better — we believe in you)
Why it matters: If you’re running an advocacy program and you can’t tell whether it’s growing or stalling, you’re flying blind. The new dashboard gives you the “at a glance” view that every founder and marketing lead needs — the kind you check with your morning coffee instead of dreading.
This is the foundation for everything we’re building in analytics. The dashboard went from “a page that exists” to “the first thing you want to see when you log in.” That’s the bar.
Custom Application Questions + Auto-Approve
Here’s a thing brands kept asking us: “Can we ask applicants specific questions before they become advocates?”
The answer used to be “not really.” Now the answer is “absolutely.”
With custom application questions, you can add your own questions to the advocate application form. Ask them what product they own. Ask them how long they’ve had it. Ask them their favorite feature. Ask them whatever you need to decide if they’re the right fit.
And then: if their answers check out, you can set up auto-approve rules so qualified applicants skip the manual review queue entirely.
Why it matters: The brands that get the most out of Stoked are the ones with advocates who genuinely know and love the product. Custom questions let you filter for quality without adding more manual work. Auto-approve means your best applicants start helping prospects immediately — no bottleneck, no waiting.
Think of it this way: you’re building a team. You wouldn’t hire someone without an interview. But you also wouldn’t make every great candidate wait a week for a “yes.” Custom questions + auto-approve gives you both the filter and the speed.
Quick Hits
Search, Pagination & CSV Export Across All Admin Views
Ever tried to find a specific advocate in a list of 200+? Yeah, that was painful. Now every admin list — advocates, conversations, all of it — has search, pagination, and CSV export. Find anyone instantly, page through results without your browser crying, and export data when you need it in a spreadsheet.
This sounds boring. It is boring. But it’s the kind of boring that saves you 20 minutes a day, and that adds up fast.
Configurable Wallet Notifications
Advocates earn rewards. They should know about it. With configurable wallet notifications, you control exactly when and how advocates get notified about their points and rewards via SMS. No more “why didn’t I know I had points?” conversations. No more over-notifying people who just want to check their balance on their own terms.
Small feature, big quality-of-life improvement for advocates and admins alike.
Under the Hood
This month we overhauled how we handle background jobs and queueing. Not glamorous, but it means notifications go out faster, CSV exports don’t time out on big datasets, and the whole system feels snappier. We also tightened up our test suite — because shipping fast means nothing if you’re shipping broken.
What’s Coming
December is going to be a big one. We’re building something that will fundamentally change how you manage your day-to-day in Stoked. I won’t spoil it, but I’ll say this: if you’ve ever wished you could see everything in one place… stay tuned.
Thanks for reading the first Dispatch. If you have feedback, ideas, or better dad jokes, hit me up at stoked-help@stokedhq.com.
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