Experify has shut down. Your advocacy program has a new home. →

Turn Espresso Machine Owners Into Your Best Sales Team

A prosumer espresso machine is a $1,500–$4,000 bet on a skill the buyer hasn’t learned yet. Reviews can’t tell a prospect whether they’ll really dial in a shot, whether the heat-exchanger trick is worth it, or whether this machine beats the setup already on their counter. An owner can.

Book a Demo
Interactive map showing prosumer espresso machine owners a prospect can message near them

Reviews Can't Answer the Real Hesitation

“Dual-boiler or heat-exchanger for what I actually make?” “How steep is the learning curve, really?” “Is descaling and backflushing going to become a chore I resent?” These are the questions that stall a $2,000 upgrade — and no star rating or product video can answer them honestly. A real owner can.

Prospects Find Real Owners Near Them

Your interactive advocate map lets prospective buyers find real owners — filtered by model, grinder pairing, or milk-drink vs. straight-espresso routine. They pick someone whose morning ritual looks like the one they’re planning for their own kitchen.

See How It Works
Map of verified prosumer espresso machine owners filtered by model and setup
SMS conversation between a prospect asking about the learning curve and a real espresso machine owner

Real Conversations via SMS

Future advocates text your owners directly — asking about dialing in a grinder, steaming microfoam, daily maintenance, and how long it really took to pull a shot they were proud of. A privacy proxy keeps both sides safe. 90% of conversations are fully self-serve.

Book a Demo

Fewer Returns, More Confident Buyers

High-ticket machines have a real return problem: buyers expect café shots on day one, hit the learning curve, and send it back. When a customer considering the purchase talks to an owner first, they buy knowing what week one feels like — so they keep it, master it, and tell their friends. Track every conversation to conversion in one dashboard.

Explore Features
Admin dashboard showing advocacy-driven sales and conversation tracking

Real Results from Premium DTC Brands

Bunch Bikes — a premium DTC brand at a similar price point — switched to Stoked and saw these results.

40 %

of sales driven by advocates

70 min

daily admin time saved

90 %

conversations fully self-serve

See What Your Owners Could Drive

Use our ROI calculator to estimate the revenue your owners could generate — then book a demo to make it happen.

Espresso Machine Brand FAQs

Common questions from prosumer espresso machine brands considering Stoked.

01

Most brands start with 25–50 of their happiest owners. That’s enough to cover the common machine-and-grinder pairings and keep a steady flow of conversations going. You grow the group as your community grows.
02

It helps. “Will I actually be able to pull a good shot?” is the exact fear an owner can defuse — “honestly, week one is rough, week three I stopped buying café espresso” lands far harder from a real customer than from your marketing.
03

That’s where peer conversations shine. An owner who chose the same machine for milk drinks, or who’d buy the dual-boiler again for back-to-back lattes, gives a prospect the lived answer no spec sheet can — and it’s specific to how they actually brew.
04

They browse your advocate map, pick an owner, and start a private SMS conversation through our privacy proxy. No personal phone numbers are shared, and most conversations need zero admin involvement.
05

Reviews answer “is this a good machine?” Stoked answers “is this machine right for me, my counter space, and the drinks I actually make?” A five-star review can’t have that conversation. A real owner can.