Find Your People (Faster) — The Stoked Dispatch, January 2026

January 20, 2026 | Ricky Chilcott | 4 minutes | 781 words
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Welcome to the January edition of The Stoked Dispatch — our monthly proof that we haven’t been napping.

Dad joke: I told my friend I was building filters for a community site. He said, “Like for coffee?” Close enough, honestly.

This month’s theme is self-service. We asked: “What if prospects could find exactly the right advocate without anyone lifting a finger? And what if admins could configure their program without emailing us?” Wild concept. Let’s dig in.


Headline Features

Community Site Filtering

Your community site just got a lot more useful.

Prospects can now filter advocates by tags, distance, and more — and it all works beautifully on mobile. If someone wants to find an advocate who owns the same product, lives within 50 miles, and has experience hauling three kids to school? They can do that now.

What’s new:

  • Tag-based filtering — filter by product owned, use case, experience level, or any custom tags you set up
  • Distance filtering — find advocates nearby (because “my neighbor has one” is the most powerful sales pitch on earth)
  • Mobile-optimized — the majority of community site traffic is mobile, so we made sure filters work perfectly on small screens

Why it matters: The old community site showed you a map of advocates. That’s great when you have 20 advocates. When you have 200+, it becomes a “Where’s Waldo?” situation — except Waldo is trying to help you decide on a $3,000 purchase.

Filtering turns the community site from “here are some people” into “here’s the right person for you.” That specificity is what converts browsers into buyers. When a prospect finds an advocate who owns their exact product and lives 10 miles away, the conversation starts with trust already built.

Prospect Account Creation

Here’s a little friction we shaved off: prospects can now create accounts directly within the conversation flow.

Previously, starting a conversation required a form submission and some back-and-forth. Now, prospects register in-flow — enter their info, get connected, start talking. The whole thing feels seamless because it is seamless.

Why it matters: Every step between “I’m interested” and “I’m talking to someone” is a chance for the prospect to bounce. We removed steps. Fewer steps = more conversations = more sales. Math is fun when it works in your favor.

This also means prospects have a persistent identity — they can come back, pick up where they left off, and track their own conversations. It’s a small shift that makes the whole experience feel less transactional and more human.


Quick Hits

Admin Management in Settings

You can now manage your admin team directly from settings — add new admins, remove old ones, update roles. No more emailing us to add your new marketing hire. Self-service, baby.

Settings Page Redesign

The settings page got a full makeover. Two-column layout, logical groupings, cleaner navigation. It went from “a list of things” to “a place where you can actually find what you need.” Settings pages are the unsung heroes of good software — you only notice them when they’re bad.

Knowledge Base Launch

We finally did it. kb.stokedhq.com is live.

Every feature, every workflow, every “how do I…?” question — documented. Searchable. With screenshots. This has been one of our most-requested improvements and we’re genuinely proud of how it turned out. If you have a question about Stoked, start there.


Under the Hood

January was an infrastructure month behind the scenes. We migrated to Devbox for local development (goodbye “it works on my machine” problems), stood up visual regression testing so UI changes get caught before they ship, and rebuilt our staging environment for faster QA cycles. None of this is visible to you, and that’s exactly the point — it means we catch bugs before they become your bugs.


What’s Coming

February is going to be packed. We’re adding custom advocate fields, keyboard shortcuts (yes, really), and a bunch of power-user features that are going to make Stoked feel less like a tool and more like an extension of your brain. If you’ve been waiting for us to level up the admin experience — February is your month.


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